Jean Rene Lacoste was nicknamed "the Crocodile" by fans because of his pugnacity on court. He was French tennis player who created a sensation in racquet technology by patenting the first steel tennis racquet. In 1933 he founded a apparel company named Lacoste that sells high end clothing, footwear, perfumes, leather goods, Lacoste watches, eyewear, and mostly known for their tennis shirts. This company can be recognized by its green crocodile logo. This manufacturer has been creating amazing products for years from the tennis racquets, tennis shirts to innovative Lacoste watch selection.